{"id":1151,"date":"2020-04-08T16:19:48","date_gmt":"2020-04-08T14:19:48","guid":{"rendered":"https:\/\/chandonrealestate.com\/?p=1151"},"modified":"2020-04-08T16:19:48","modified_gmt":"2020-04-08T14:19:48","slug":"que-es-proptech-la-nueva-tendencia-del-sector-inmobilario","status":"publish","type":"post","link":"https:\/\/chandonrealestate.com\/es\/que-es-proptech-la-nueva-tendencia-del-sector-inmobilario\/","title":{"rendered":"\u00bfQu\u00e9 es Proptech? La nueva tendencia del sector inmobilario"},"content":{"rendered":"<p>El t\u00e9rmino <strong>PropTech<\/strong> surge como acr\u00f3nimo de <i>Property Technology<\/i> y engloba las diferentes \u00e1reas de este sector inmobiliario en las que el desarrollo tecnol\u00f3gico ha impactado positivamente en las relaciones con los clientes. Servicios como compra, venta, alquiler, mantenimiento, reformas e hipotecas de viviendas han cambiado sus antiguos conceptos para adaptarse a las nuevas necesidades de los usuarios.<\/p>\n<p>Avances tecnol\u00f3gicos como son el an\u00e1lisis con<strong> Big Data<\/strong> y el uso de la<strong> Realidad Virtual<\/strong> han provocado un cambio en los enfoques de las inmobiliarias y las empresas m\u00e1s importantes del sector de la construcci\u00f3n y la venta de viviendas, acercando a los usuarios de manera r\u00e1pida y precisa, informaci\u00f3n que antes conllevaba largas b\u00fasquedas y visitas a propiedades. El nuevo concepto, sin duda alguna ha tra\u00eddo consigo ventajas considerables para todos los involucrados, ya sean clientes o empresas.<\/p>\n<h3>\u00bfCu\u00e1les son las principales ventajas del enfoque Proptech?<\/h3>\n<p>Hace algunos a\u00f1os, la mayor\u00eda de los procesos eran de manera presencial y conllevaban gestiones de documentaci\u00f3n que se traduc\u00edan en una p\u00e9rdida de tiempo y exceso de informaci\u00f3n para ambas partes involucradas en la compra de una vivienda. Una de las <strong>ventajas del enfoque Proptech<\/strong> es que pone a disposici\u00f3n de los usuarios diversas plataformas digitales que facilitan la gesti\u00f3n de tr\u00e1mites y servicios. De esta manera, se puede consultar informaci\u00f3n importante relacionada con la zona en la que se encuentra la vivienda, los comercios cercanos, las paradas de autobuses y otras referencias \u00fatiles. Tambi\u00e9n es posible conocer el interior y dise\u00f1o de las habitaciones sin necesidad de visitarlas, los <strong>recorridos virtuales<\/strong> son muy detallistas y pueden tener los mismos resultados visuales que una visita real.<\/p>\n<p>Otra de las ventajas es que desaparecen muchos obst\u00e1culos, los servicios son personalizados y de manera directa. Muchas de las labores de mantenimientos y reformas se pueden realizar mediante las diversas aplicaciones que brindan las inmobiliarias o compa\u00f1\u00edas encargadas de estos servicios. De igual manera <strong>las gestiones de compra &#8211; venta son m\u00e1s simples y transparentes<\/strong>. Las posibilidades de pago e hipotecas cuentan con la ventaja de relaciones con entidades financieras encargadas de buscar, financiar y cotizar un inmueble. Dichas instituciones facilitan formularios en l\u00ednea y simuladores de pr\u00e9stamos hipotecarios para tener ideas de presupuestos.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El t\u00e9rmino PropTech surge como acr\u00f3nimo de Property Technology y engloba las diferentes \u00e1reas de este sector inmobiliario en las..<\/p>\n","protected":false},"author":1,"featured_media":1152,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1151","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u00bfQu\u00e9 es Proptech? 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